Gold on 27
To design and develop aprons for the most expensive 7 ******* hotel in the world is quite a challenge. Not only because of the world fame and the gold and the glitter in this Bar Gold On 27, but also because the different cultural background.
To design and develop aprons that gives bartenders and staff a specific and meaningful distinction in this overwhelming environment I decided to give the leather a caiman relief.
This creates some extra 'body' for the staff members. It is also somewhat exotic which works out fine in a place like Bar Gold On 27. And last but not least this caiman relief leather happens to be a nice and daring counterbalance to all the shining gold.
Next challenge was how to translate the luxury of the place in the aprons. Not by choosing a gold colour. Instead I designed a subtle sparkling of champagne bubbles on the left side of the apron, leaving room on the right side for the required logos of Bar Gold On 27 and Chivas Regal - in that correct order.
The way of embroidery gives the logos an appropriate modesty and creates at the same time a welcome transparancy.
Because there is a lot happening already thanks to the caiman relief and the lasered bubbles I decided to give the pockets a restrained profile and therefore stitch them behind the frontside in stead of above it.
On top of that this technique causes a nice futuristic extra.
The aprons are fully lined with a perforated gold leather which contributes to a mostly invisible chique.
The backclosure is tough and elegant. The functionality is not caused by extra materials but is integrated in the leather as used. This gives an even more exclusive look and prevents to much distraction caused by accessories.
My concept to abstract the logo into a circle wasn't particulary succesful with the client so we decided to an other distinctive solution.
Channel of communication with the client during this assignment was always via a Messenger group chat and this method turns out to be very efficient and transparant for everyone involved.
(Prices of design, development and production of this assigment are not to be disclosed.)
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